Minneapolis Custom Medical Models

Give your medical device sales and training teams a real-world, custom-made, demonstration model that gets clinicians’ attention and delivers exactly the hands-on experience you want them to have with your medical device.

Device trial increases experience, experience builds confidence, confidence creates loyalty, loyalty boosts growth. Just imagine your associates providing every clinician a way to have a physical experience your medical device & procedure in any setting, in any location. The anatomy is smartly edited, the organs and vessels are anatomically relevant, the tissue feels life-like, and as the device interacts with the model, there is the correct resistance, tortuosity, pressure, or pop. 

Much more convenient and cost-effective than animal or cadaver labs, models have no geographic or cultural restrictions and can have the exact pathology you are targeting. Custom anatomical simulation models can present common & uncommon surgical scenarios that stimulate critical conversations. Each surgeon can include their entire team in the training; practicing, testing, and preparing for surgery. The hospital or surgical practice can evaluate the device and assess the impact on patient care. All practitioners can get ahead of their peers and make dramatic advances in disease treatment. Each custom medical demonstration model is portable, professionally finished, and customized for leading companies.

Why Choose Pulse MDM?

Pulse MDM has a singular ability to transform every interaction your medical device team has with clinicians by choreographing a repeatable hands-on surgical scenario. Crafting models to specifically showcase the merits of your medical device and procedure is all we do. There is no other medical modeling group that has as much insight in depicting your anatomical target, knowledge of the therapeutic areas, experience working with squishy materials, industrial design & production expertise, and the artistic talent to translate your key strategic message into a clinically relevant surgical experience.


  • Collaboration
  • Concept Sketch
  • 3-D Model
  • Fine-tuning
  • Final Production


The objective is to create an experience for physicians that is specific to your medical device company, your brand, your device, and your approach. We bring our own criteria: beautiful to look at, smartly designed, lightweight & portable, and combine it with your competitive differentiators and key strategic message. When the model is pared down to the absolute essence of what you need to communicate and offers surgeons a totally dynamic practice with your device, you make your brand unforgettable!

Our team has decades of experience in model making and product development. We are skilled at designing clever, affordable, memorable, and engaging ways to create a medical model that will show the merits of your procedure.

Where can I see samples of your work?

In addition to photos on our website, we can visit your location with examples of models we have made for other organizations.  We eagerly await your call. 267-753-0870 x1004

How do I start a possible project?

Call us for a conversation or visit. We will ask questions about product features, key differentiators, and the story you want to tell.

Our project questionnaire teases out the must-haves and nice-to-haves to create a model to meet all of your criteria.

How much will it cost?

Each client’s development budget is an integral part of the design and production criteria. Sometimes the challenges faced in trying to meet the financial requirements of a project will push us to find the most inventive, unusual, and delightfully unexpected solutions. Concept sketches and the conversations around them are at no charge to the client. Once we understand your criteria and all agree on an idea, we create a proposal.

Are your models representative of an average person?

There is no real way to define a single anatomical geometry to be representative of a population. For marketing and training models we can decide on an average or small-average (for portability & to keep the cost down) patient. For R&D and clinical teams, we can work with you to define multiple versions of a model to assure the device works in all patients.

How do you replicate the anatomy?

We can digitally recreate the anatomy using actual MRI and CT data that you provide or from our digital human. We can also hand sculpt using photographs or client-supplied references. For sales, marketing, and training purposes the client can choose for the anatomy to be representative: eliminating details, enlarging in size, making it clear, or having windows.

What are the benefits of models vs animal/cadaver labs?

Portability, consistency, cost, and availability wherever and whenever you want them. Most labs require a preclinical team, veterinarian, or surgeon, and also laboratory environment. Labs are not consistent from specimen to specimen, are not readily available in early concept work, and often require an internal review board to secure approval.

Many organizations have strategic initiatives to reduce the number of animal labs. In addition, models can be strategically designed for consumable replaceable parts giving each participant a fresh shot at the procedure. Models can be stored in a closet, checked as luggage, set up in any venue, and packed up in minutes.

Culturally, there is no limitations from country to country as there sometimes are with labs. And guaranteed parts; one of our clients ordered a cadaver for a prostate procedure, flew in physicians, and ‘uh-oh’ the cadaver had no prostate!

Will other companies get to use or buy my custom model?

The model created for your company is only available to you and your associates. Pulse MDM does not sell stock or pre-made models.

All designs, processes, & methods developed by Pulse MDM to meet client specifications are our intellectual property.

All products, molds, and fixtures produced are your property after full payment has been received.

When should Minneapolis medical device professionals contact PulseMDM?

  • When stock models are not able to satisfy your criteria.
  • When surgeons, physicians, clinicians need to get hands-on practice.
  • When you want to increase your device sales by allowing your customers to experience the benefits of your device.
  • When you want to provide a sales experience to take on the road, easily and conveniently.
  • When you want more impact than printed literature and animations will provide.
  • When you want to give your salespeople a new reason to visit their accounts.
  • When you want to exponentially increase your sales coverage using a limited sales staff.
  • When you want a way to achieve targeted surgeon market coverage overnight.
  • When you want to draw attention to your booth, your brand, or your device at an exhibit or congress.
  • When you want to have an anatomy model that acts as a fixture or provides context for procedures being performed on ex vivo organs & tissue.
  • When you want a more convenient way than animal labs or cadaver studies to test or demonstrate your devices.
  • When your company is strategically aiming to reduce labs.
  • When you want a toy industry veteran to create a magical experience.
  • When you want to give each member of your team a device affordably.
  • When you want to create a beautifully, well-thought-out engaging direct-to-patient experience.

Pulse Medical Demonstration Models

Here at Pulse, we understand that you will have unique needs. We serve all of the United States and throughout the world, bringing cutting-edge solutions in a beautiful, visible way for your marketing team, students, teachers, demonstrations, and more. Our goal is to build you a custom medical device that is perfect for your situation. Contact us today for a quote!


Fill out our contact form and we’ll get back to you right away!

⇒ Please note that our portfolio items are not for sale but are samples of custom models we have made for specific clients.