Urology Model
spark clinically relevant conversations
Urology Model, Kidneys, Ureters, Bladder
“Every time we do a course, we want to create an environment where real-life discussions can happen. Marrying the didactic to the hands-on surgical techniques takes what is conceptual to realization.”
Global Market Development
The Challenge:
Boston Scientific had a kidney, ureter, and bladder model that was the gold standard at urology conferences, everyone was using it. It was realistic on the inside for realistic scope views. As it was created for scientific research it was not elegantly finished on the outside and the materials were sticky and unattractive. Boston Scientific wanted more. Their objective was a durable model that gave clinicians a realistic surgical experience both visually and tactilely. They wanted to be able to add and remove large kidney stones from the kidneys. They wanted to model to look great from the outside as well as the inside. And they needed a way to hold the organs in place during use. Also, a great addition would be a model designed to engage urologists in challenging ureteroscope navigation into the ureters on one side and have an easier and faster option to directly insert the scope in the ureter without having to steer through a difficult path on the other side.
Model Design:
Pulse MDM codeveloped the Advanced Kidney, Ureter, and Bladder with the Stone Institute at Boston Scientific. The kidneys were made with large removable plugs in the bottom to add large stones and to clean the model after use. Smaller plugs at the lower, mid, and upper poles were included to practice PCNL. Ports in the tops of the kidneys allowed for water to be introduced using an IV bag. The kidney, ureter, and bladder were made as separate parts for easy replacement should one get damaged or change out kidneys showing different disease states.
Model Development:
Pulse MDM thought, wouldn’t it be cool to have a kidney that was clear from the outside so you could see the calyces but believably realistic from the inside scope view. Pulse MDM developed a kidney to do both. The clarity was so good we had to include a kidney cover so the urologist could not “cheat” by seeing the light of the ureteroscope from the outside when doing their navigation practice.
Then our client said, “Wouldn’t it be cool to have the Boston Scientific logo magically appear when the bladder is illuminated when the ureteroscope is inside.” DONE, glowing company logo for branding during device deployment.
The base was designed with a dual purpose: to support the anatomy components and to have the ability to stand the model upright drawing more attention at trade shows and exhibits.
Model Solution:
Boston Scientific wanted to give surgeons clinically relevant experience with their urology devices anywhere in the world. They asked Pulse MDM to develop Kidneys, Ureters, and a Bladder that were as real in look (through their visualization) and feel (using their urology devices) as possible. We included a custom shipping case with a custom foam insert to contain all the devices required for training. The models are portable so that there would never be any hesitation to offer surgeons hands-on practice with their whole category of devices and treatments in the urology space, including PCNL, lithotripsy, and ureteroscopy, anywhere in the world. The model was designed with modular components that can be swapped out to accommodate differing pathologies and new clinical scenarios, kidneys were created for easy stone introduction and replacement, and the interior view is painted to look just like the screenshots they provided our team from live patients. Our client said the model facilitates deeper clinical conversations with the surgeons as now they can offer repeat hands-on practice with common and uncommon surgical scenarios.
Boston Scientific Urology and Pelvic Health
Although this custom model is not available for sale to the public, we are delighted to make you a version that is specific to your unique medical device and procedure. Please use this link to start the process of receiving a model concept; a visual representation of how clinicians and patients will experience your product and procedure. Pulse MDM does not charge for model concepts or the conversations around them so there is no risk to see how we can help you to tell your story in the most engaging and memorable way possible.
Custom Urology Model of Kidneys, Ureters, Bladder
Procedure Overview:
Lithotripsy is a procedure that uses shock waves to break up stones in the kidney, bladder, or ureter. After the procedure, the tiny pieces of stones pass out of your body in your urine.
Ureteroscopy is a procedure to address kidney stones and involves the passage of a ureteroscope, through the urethra and bladder and up the ureter to the point where the stone is located.